8.2 C
New York
November 28, 2022
NewsAltitude
Business TOP STORIES

How to Develop a Marketing Budget for Your Small Business

How to Develop a Marketing Budget for Your Small Business

Opinions expressed by Entrepreneur contributors are their own.

Whether your business is a new kid on the block or has been around for a decade, you know you need consistent marketing to reach and resonate with your target customers. Without marketing, you cannot hope to hit optimal sales figures or grow as a brand.

But how much should you ideally spend on it? And how do you set a budget for marketing based on your current revenue run rate?


  • Online Scams Are More Sophisticated Than Ever. Here’s How to Shop Safely on Black Friday and Cyber Monday, According to a Cyber Intelligence Expert.


  • This Guy Saved Barbie From Cultural Extinction. He Did It by Asking One Big Question.


  • The Top 5 Hot Franchise Categories for 2023, According to One Industry Expert


  • Why Can’t We Resist Black Friday and Cyber Monday? A Behavioral Economist Explains the Psychological Forces That Make Sales Irresistible.


  • I Couldn’t Sleep. I Obsessed Over My Failures. Then I Found the Weirdest Cure.


  • This Pitch Scored a $250,000 Investment — But It Almost Didn’t Happen


  • Employees Were Demanded to Go Home. Here’s How We Invite Them to Come Back.

  • Read More