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Trump Media Share Price Drops Sharply

Trump Media Share Price Drops Sharply

Business|Trump Media Stock Plunges, Extending Recent Losses

https://www.nytimes.com/2024/04/15/business/trump-media-stock.html

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Funds that bet on a fall were set to profit as the parent of Truth Social came under renewed pressure after it registered new shares for a potential sale.

Former President Donald J. Trump’s stake in Trump Media is worth more than $3 billion.Credit…Michelle Gustafson for The New York Times

Shares of former President Donald J. Trump’s social media company plunged on Monday after the company filed to register the potential sale of tens of millions of additional shares.

Trump Media & Technology’s stock fell 18 percent, erasing hundreds of millions of dollars from the company’s market value — and putting a dent in Mr. Trump’s majority stake, worth more than $3 billion. Since a surge in its first days of trading as Trump Media, which lifted the value of the company to about $8 billion at one point last month, the company’s shares have dropped by more than 50 percent.

Trump Media was expected to register the potential sale of new shares after the completion of its merger last month with Digital World Acquisition Corp., a cash-rich shell company known as a SPAC. Companies that merge with SPACs, or special purpose acquisition companies, typically file a registration statement a few weeks after the deal is completed for the sale of additional securities held by early investors.

In the filing, Trump Media — the parent company of Truth Social — registered more than 146 million shares of stock that could be sold, along with 21 million shares that were converted after the exercise of warrants, which enable an investor to buy shares at a preset price. When a SPAC goes public, it issues warrants to investors that can later be converted into shares.

Even though the company said the investors weren’t planning to sell those shares immediately, investors reacted to the notion that if a flood of new shares were to hit the market, they could depress the company’s stock price.

Also included in the filing were an additional 36 million shares given to Mr. Trump as part of an “earnout” bonus based on the company’s stock price. With those additional shares, Mr. Trump has about 115 million shares of Trump Media, or 65 percent of the company’s stock.


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